Who is the 'LASIK patient counselor' and why should you care?
October 20, 2009 @ 06:37 PM — by Jon Dishler
Virtually anyone can be called a "patient counselor" since there are no real requirements for the position. Many LASIK centers look for people with sales experience, many of whom have no medical training or experience, to fulfill the position of patient counselor. Unfortunately, this person is many times used as a closer to schedule a prospective patient as their primary objective. We at Dishler Laser Institute have a different view of what a 'patient counselor' represents. For this reason we are going to start using a different term, Vision Concierge [VC], to better describe their duties and relationship with prospective patients and to our staff. In essence, this person is supposed to be a representative who can help to educate a prospective laser vision candidate about both medical and personal details not usually covered by other medical personnel during their examination. They can discuss personal needs, issues, and contingencies that are best kept outside the traditional medical setting. In addition, the Vision Concierge is someone that can guide the patient throughout their entire experience. This provides a degree of consistency and also provides a central contact person who can elevate the experience to the highest level possible.
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